Company
Comerica Bank
Year
2022
Length
9 months
Role
UX Lead
Team
Product, Engineering, QA, Legal
Users
Cash Managers, Forecasters
The Challenge
Access your company’s account information
Business Context
- Need a secure, modern, and scalable replacement for existing app
- iOS and Android.
User Problems
- Outdated experience
- Hard to navigate
- App crashes frequently
- Check capture flow causes users pain
Design Challenges
- Deliver a consistent experience across platforms
- Modernize the design
- Establish a foundation for future growth.
- No design system
My Role
Owned the UX process end to end
User Researchers
Collaborate early to guide direction.
Designers
Mentored, coached, raised quality
Product Management
Shaped vision, prioritized user needs
Engineering
Bridged technical and design trade offs.
Stakeholders
Aligned strategy / business goals
Legal
Balance compliance and usability.
Approach
- Customer interviews
- Review call center data
- Competitive Analysis
- Personas
- User Flows
- Wireframes
- Visual design
- Prototype
- Usability testing
Prototype
- Home screen content aggregated from available services
- Ability to drill into business accounts
- Approve and create payments
- Batch business check deposit
- Accessibility – voice over of screen content
- Light and Dark mode
- Android / Apple phone and tablet app
Screens
Impact
Business
Design system elements adopted across other internal apps, establishing visual and interaction consistency.
Users
Improved task efficiency, app reliability, and overall user satisfaction through streamlined design.
Org
Strengthened the partnership between design, engineering, and product teams.
Results
4.6
&
4.4
rating on App Store and Google Play
40%
increase in active users (weekly)
0.07%
app crash rate
Reflection
1
Demonstrated how design leadership can influence beyond the screen — shaping process, culture, and vision.
2
Mentored junior designers on balancing usability with business and compliance needs.
3
Deepened expertise in cross-platform mobile design and accessibility.
4
Reinforced that great enterprise design starts with simplifying complex, high-stakes tasks.
